It seems like every month there is a new website offering deals on everything from electronics to travel. In fact, the “coupon industry” is booming. This trend has conditioned people, more than ever before, to look for bargains and become determined to pay well below the market price for merchandise. ...
Continue ReadingWhen searching for a new home, many buyers will focus only on the list price and what they may need to offer to get the property. For example, a buyer might think, “We can get this house for $XX. That’s within our price range!” Of course, the selling price plays ...
Continue ReadingPurchasing a home is not the same as buying a product off the shelf. You don’t simply pay the price on the tag and know it’s yours. You can’t just see a home for sale and say, “I’ll take it!”, especially if the market is competitive. You need to make ...
Continue ReadingLet’s face it. When you visit a home during a scheduled viewing or open house, you’re usually seeing it at its best. The rooms are tidy. The sinks are clean. The closets are organized and uncluttered. Even the lighting is set to its brightest. That’s just good old-fashioned marketing. ...
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